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Romney ... and BT

Something caught my attention while I was watching the Republican National Convention on TV. It was Romney's statement "I have a plan to create 12 million jobs."

I do not know whether the number is good and achievable, but I like the fact that he mentioned a clear and specific outcome. More importantly, he was spot on in choosing the metric ("jobs") that seems to matter the most to a lot of voters. Overall, it's like saying, "Invest in me (for four years) and I will create 12 million jobs."

Now, here's my point. Like voters, CEOs have been asking for outcomes too – specific, needed business outcomes from their investment in technology. IT teams and providers need to respond positively and "upgrade" to be able to specify, design for, and deliver business outcomes. That is when IT becomes BT.


  1. SPECIFIC? How is telling voters "see me after election about what specific tax loopholes I am going to close to cover trillions of dollars of debt" anything but specific? You either seem to hardly follow what is happening in US politics or incredibly partisan!

    1. Can't you see this post is about technology and that the election data is only an illustration? Regardless, it's a no-brainer that 'create 12 million jobs' is SPECIFIC while 'create jobs' is not.


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