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The McCurry label: lack of CREATIVITY?

An Indian fast food restaurant in Malaysia has "beaten" McDonald's in a lawsuit. McCurry can now use the "Mc" in its name.

In many parts of the World, copying the West is common. I do not know whether it is deliberate, but some recent Indian examples that come to mind are Tata NANO (Vs Apple's iPod NANO) and Tata Indica VISTA (Vs Microsoft's Windows VISTA).

Is it fair to ride on somebody else's CREATIVITY and HARD WORK? Is such "copying" always an issue of deception? Or might it be a lack of creativity?

Comments

  1. It depends on how you view your creativity, your value system, your business or personal objectives and so on...

    if you are Linus Torvalds, you probably want the whole world to benefit from your creativity and so he let everyone ride on his creativity and hard work. That is why today most people in world can afford an operating system for their computers, that is as good or better than anything microsoft has come up with.

    if you are Mcdonalds, you probably want to own the prefix Mc, which does not seem to have taken a lot of creativity to come up with in the first place. I am more surprised why an Indian restaurant in Malaysia (which needs no introduction to Curry) would want to use the Mc name? It does represent some lack of creativity I agree...

    ReplyDelete
  2. Its a perceived totally different. If some idea is good, they why not reuse it...its the same reusable components that we talk of. If prefixing Mc to the name add a glitter and some repeat customers, they why not do it?

    ReplyDelete

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