Design lessons: the world's biggest publication is not a magazine

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Some of the "books" that taught me design lessons in the 80s were IKEA catalogs! Today IKEA catalogs come in 32 languages and 67 versions. At 217 million copies, the IKEA catalog is probably the biggest publication of its kind in the world. IKEA of course is the world's largest furniture retailer.

 I liked IKEA's minimalist design so much that I designed the interior of my home around Gautier furniture – the closest to IKEA that I could buy in the city where I lived in the 90s (sadly, the Swedish company is, it seems, still struggling with red-tape in trying to set up stores in India despite promises to invest $2B over 10 years).