Change as strategy

In business, "more of the same" is almost always required. We need to sell more of our products and services. Then there comes a time when change is needed. We need to change our products and services and even our business model. Interestingly, the rate at which we need to change seems to be always increasing. So today we devise transient strategies that anticipate and execute change.

Like businesses, governments too need to occasionally change. According to a recent CBS News poll, 55 percent of American voters want “big changes,” while 43 percent want “some changes.” That is, 98% percent of voters want change. Reason? According to Rasmussen Reports, 70% of Americans think the country is headed in the wrong direction. If so, it appears that in the November elections, only a change strategy will work.